Ashley Collins, Frolic Boutique

About Frolic Boutique

Ashley Collins is the force, the vision and the personality behind Frolic.  Her attention to detail and desire to provide the best products she can for her customer are why Frolic is such a success and why women across the Southeast are so loyal to their favorite Atlanta shop!


“Beauty begins the moment you decide to be yourself.”  — Coco Chanel


She opened Frolic Boutique to fill the void in the Atlanta market for upscale fashion for the busy urban woman without breaking the bank.  Ashley prides herself on staying up with the latest trends while staying true to herself – resulting in classic, versatile style for women of all ages in all walks of life.